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Hire Email Marketing Specialists in Vietnam | Offshore Staffing by THIENTU BPO

Hire Email Marketing Specialists in Vietnam

Email marketing is one of the most effective channels for driving customer engagement, increasing conversions, and nurturing relationships. From crafting compelling email copy to segmenting audiences and analyzing campaign results, Email Marketing Specialists ensure that each campaign delivers maximum impact. However, hiring skilled email marketers locally can be costly and time-consuming, especially in competitive markets.

Vietnam offers an ideal offshore staffing solution, with a growing pool of talented professionals who are proficient in email marketing platforms and strategies. THIENTU BPO helps companies build dedicated, cost-effective offshore Email Marketing Specialist teams in Vietnam—fully integrated into your operations and supported by world-class infrastructure to ensure success.

What Is an Email Marketing Specialist?

An Email Marketing Specialist is responsible for planning, creating, and executing email marketing campaigns to promote products, services, or events. They handle everything from writing compelling copy, designing email templates, and segmenting audiences, to analyzing performance metrics such as open rates, click-through rates, and conversions. Email Marketing Specialists work closely with sales, design, and content teams to ensure email campaigns are aligned with broader business goals.

Why Hire Email Marketing Specialists in Vietnam?

Vietnam has become a leading destination for global outsourcing across a wide range of roles — from technical and creative to customer-facing and back-office functions. Here's why companies worldwide are choosing Vietnam:

  • Skilled and Educated Workforce
    Vietnam offers a large pool of young, university-educated professionals who are adaptable and capable across industries.

  • English Proficiency and Global Readiness
    Many professionals are fluent in English and familiar with Western work culture, ensuring smooth communication and collaboration.

  • Cost-Effective Talent Solutions
    Vietnam offers highly skilled professionals at lower operational costs than traditional outsourcing markets like India and the Philippines.

  • Supportive Business Environment
    The Vietnamese government actively supports the IT, BPO, and digital services sectors, making it easier to build and scale offshore teams.

  • Time Zone Flexibility
    With working hours that overlap with APAC, Europe, and North America, Vietnam enables real-time collaboration across global teams.

Email Marketing Specialist Roles You Can Hire

  • Email Campaign Managers

  • Email Copywriters

  • Marketing Automation Specialists

  • Email List Managers

  • CRM and Email Marketing Strategists

  • A/B Testing and Optimization Experts

What Your Offshore Email Marketing Specialist Can Support

  • Developing and executing targeted email marketing campaigns

  • Crafting compelling email copy and designing responsive templates

  • Managing email segmentation and list-building strategies

  • Automating email workflows and managing drip campaigns

  • Conducting A/B testing and optimizing campaigns for better performance

  • Analyzing campaign results, reporting metrics, and providing insights

Hire Email Marketing Specialists with the Right Skills

  • Expertise in email marketing platforms (e.g., Mailchimp, HubSpot, ActiveCampaign, Klaviyo)

  • Strong copywriting skills for compelling and conversion-driven emails

  • Experience with email list segmentation, personalization, and CRM integrations

  • Knowledge of A/B testing, campaign optimization, and reporting metrics

  • Proficiency in data analysis to interpret email campaign performance

  • Familiarity with automation tools and lead nurturing strategies

Salary Comparison Table: Vietnam vs USA vs Singapore

Role Vietnam (USD/month) USA (USD/month) Singapore (USD/month)
Email Marketing Specialist $382–$954 $4,500–$7,000 $3,500–$5,000
Email Campaign Manager $458–$1,145 $5,500–$8,500 $4,000–$6,000
Marketing Automation Specialist $382–$2,290 $6,500–$9,000 $5,500–$7,500

Note: Salary ranges are estimates based on publicly available data and recruitment market reports as of June 2025. Sources include Glassdoor, and Robert Walters.

How THIENTU’s Proven Hiring Process Works

We make it easy to hire top remote talent through a structured, fast-tracked process that works across all roles and markets:

  1. Define Your Needs
    Specify the role, skill set, industry focus, language or technical requirements, and timeline—so we can tailor the search from day one.

  2. Review Qualified Candidates
    Receive a curated shortlist of pre-vetted candidates in just 5–7 business days, carefully selected to meet your defined criteria.

  3. Interview & Select
    Evaluate candidates through interviews or test projects. We support you in making confident hiring decisions based on proven qualifications.

  4. Launch with Support
    We handle onboarding, secure access, compliance, and performance tracking—ensuring a seamless start and ongoing success.

Why Hire Email Marketing Specialists in Vietnam with THIENTU BPO

  • Award-Winning Excellence: Proud recipient of the Samsung Top Global Performance Award for Call Chat NPS in Customer Contact Center, reflecting our commitment to outstanding service quality and client satisfaction.

  • Experienced Team: Extensive expertise in quickly establishing and integrating offshore teams tailored to client-specific needs.

  • Quality and Security: Certified with ISO/IEC 27001:2022 (Information Security) and ISO 9001:2015 (Quality Management), ensuring reliable and secure staffing solutions.

  • Comprehensive Support: Full administrative, HR, payroll, and IT infrastructure support, enabling you to focus solely on strategic management.

  • Rapid Implementation: Proven ability to recruit and onboard dedicated teams in record time.

  • Flexible and Scalable Solutions: Adaptable staffing models that can scale seamlessly with your business growth.

  • Transparent SLAs: We commit to clear service-level agreements ensuring accountability and consistent delivery.

Sample Job Description – Offshore Email Marketing Specialist

Key Responsibilities:

  • Design and implement email marketing campaigns to engage customers and drive conversions

  • Write persuasive, high-converting email copy tailored to specific customer segments

  • Automate email workflows and nurture leads through the sales funnel

  • Perform A/B testing on subject lines, content, and CTAs to improve performance

  • Analyze and report on key email marketing metrics such as open rates, click-through rates, and conversions

  • Manage and grow email subscriber lists using segmentation and targeting strategies

Essential Skills & Qualifications:

  • 2+ years of experience in email marketing or digital marketing

  • Strong writing skills and ability to craft persuasive, customer-focused emails

  • Proficiency in email marketing platforms like Mailchimp, HubSpot, and ActiveCampaign

  • Knowledge of email marketing best practices, A/B testing, and campaign optimization

  • Experience with CRM tools and email list segmentation

  • Strong analytical skills and ability to interpret data to inform marketing strategies

FAQs

How do you assess an Email Marketing Specialist's expertise?

We evaluate candidates based on their proficiency with email marketing tools, their ability to craft high-converting email copy, and their experience with email list segmentation, automation, and analytics.

Can offshore Email Marketing Specialists work with our marketing tools?

Yes. We ensure that offshore specialists are trained on your specific email marketing platforms, CRMs, and tools, providing a seamless integration into your existing workflows.

What strategies will offshore specialists use to improve email performance?

Offshore email marketers are well-versed in using segmentation, personalization, A/B testing, and automation to optimize email campaigns and improve open rates, click-through rates, and overall engagement.

How quickly can we get started?

You can review qualified candidates within 5–7 business days. Once selected, onboarding and training can begin immediately, with full support from THIENTU BPO.

How secure is our customer data with offshore teams?

THIENTU follows strict data protection standards and is ISO/IEC 27001:2022 certified, ensuring that your customer data remains secure and confidential throughout all marketing activities.

Can offshore Email Marketing Specialists help with global campaigns?

Yes. Our candidates are experienced in managing global email campaigns, with knowledge of different cultural nuances and compliance regulations such as GDPR.

Ready to Scale Your Email Marketing Efforts?
THIENTU BPO helps you hire experienced and skilled Email Marketing Specialists in Vietnam—cost-effective and ready to drive engagement, conversion, and long-term customer loyalty.
Contact us today to start building your offshore marketing team.

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