BPO & HR Services

Hire Copywriters in Vietnam | Offshore Staffing by THIENTU BPO

Hire Copywriters in Vietnam

Copywriters play a central role in shaping brand voice, crafting compelling messages, and driving customer action. Whether it's product descriptions, ad copy, landing pages, or emails—high-quality writing can make or break your marketing ROI. Yet hiring skilled copywriters locally can be expensive, competitive, and difficult to scale at speed.

Vietnam is now a leading destination for offshore marketing talent, offering highly educated, English-proficient professionals who understand global content standards. THIENTU BPO enables companies to build dedicated offshore copywriting teams in Vietnam—fully supported, seamlessly integrated, and tailored to meet your creative goals.

What Is a Copywriter?

A Copywriter is a marketing professional who creates written content designed to persuade, inform, and engage a target audience. Their work spans websites, social media, advertising, email campaigns, video scripts, and more. A great copywriter blends creativity with strategy—ensuring brand alignment, emotional impact, and optimized performance.

Why Hire Copywriters in Vietnam?

Vietnam has become a leading destination for global outsourcing across a wide range of roles — from technical and creative to customer-facing and back-office functions. Here's why companies worldwide are choosing Vietnam:

  • Skilled and Educated Workforce
    Vietnam offers a large pool of young, university-educated professionals who are adaptable and capable across industries.

  • English Proficiency and Global Readiness
    Many professionals are fluent in English and familiar with Western work culture, ensuring smooth communication and collaboration.

  • Cost-Effective Talent Solutions
    Vietnam offers highly skilled professionals at lower operational costs than traditional outsourcing markets like India and the Philippines.

  • Supportive Business Environment
    The Vietnamese government actively supports the IT, BPO, and digital services sectors, making it easier to build and scale offshore teams.

  • Time Zone Flexibility
    With working hours that overlap with APAC, Europe, and North America, Vietnam enables real-time collaboration across global teams.

Copywriter Roles You Can Hire

  • Marketing Copywriters

  • SEO Copywriters

  • UX/UI Copywriters

  • Email and Campaign Copywriters

  • Social Media Copywriters

  • B2B and Technical Writers

What Your Offshore Copywriter Can Support

  • Writing website content, blog posts, and landing pages

  • Creating persuasive product and service descriptions

  • Crafting ad copy for Google Ads, Meta, LinkedIn, and more

  • Composing marketing emails, newsletters, and drip campaigns

  • Writing scripts for videos, webinars, or podcasts

  • Ensuring consistency with tone, voice, and brand messaging

Hire Copywriters with the Right Skills

  • Excellent written English and grammar proficiency

  • Strong understanding of copywriting principles and sales psychology

  • Experience with SEO, keyword integration, and content structure

  • Creativity and adaptability across multiple content formats

  • Familiarity with CMS, email platforms, and analytics tools

  • Ability to work independently and meet tight deadlines

Salary Comparison Table: Vietnam vs USA vs Singapore

Role Vietnam (USD/month) USA (USD/month) Singapore (USD/month)
Marketing Copywriter $269–$575 $4,500–$6,500 $3,500–$5,000
SEO Copywriter $307–$575 $5,000–$7,000 $4,000–$5,800
Senior Copywriter / Editor $537–$1,724 $6,500–$9,000 $5,000–$7,000

Note: Salary ranges are estimates based on publicly available data and recruitment market reports as of June 2025. Sources include Glassdoor, and Robert Walters.

How THIENTU’s Proven Hiring Process Works

We make it easy to hire top remote talent through a structured, fast-tracked process that works across all roles and markets:

  1. Define Your Needs
    Specify the role, skill set, industry focus, language or technical requirements, and timeline—so we can tailor the search from day one.

  2. Review Qualified Candidates
    Receive a curated shortlist of pre-vetted candidates in just 5–7 business days, carefully selected to meet your defined criteria.

  3. Interview & Select
    Evaluate candidates through interviews or test projects. We support you in making confident hiring decisions based on proven qualifications.

  4. Launch with Support
    We handle onboarding, secure access, compliance, and performance tracking—ensuring a seamless start and ongoing success.

Why Hire Copywriters in Vietnam with THIENTU BPO

  • Award-Winning Excellence: Proud recipient of the Samsung Top Global Performance Award for Call Chat NPS in Customer Contact Center, reflecting our commitment to outstanding service quality and client satisfaction.

  • Experienced Team: Extensive expertise in quickly establishing and integrating offshore teams tailored to client-specific needs.

  • Quality and Security: Certified with ISO/IEC 27001:2022 (Information Security) and ISO 9001:2015 (Quality Management), ensuring reliable and secure staffing solutions.

  • Comprehensive Support: Full administrative, HR, payroll, and IT infrastructure support, enabling you to focus solely on strategic management.

  • Rapid Implementation: Proven ability to recruit and onboard dedicated teams in record time.

  • Flexible and Scalable Solutions: Adaptable staffing models that can scale seamlessly with your business growth.

  • Transparent SLAs: We commit to clear service-level agreements ensuring accountability and consistent delivery.

Sample Job Description – Offshore Copywriter

Key Responsibilities:

  • Write clear, concise, and engaging copy for digital and print channels

  • Develop SEO-optimized blog posts and long-form content

  • Create headlines, CTAs, and ad text for marketing campaigns

  • Collaborate with designers, marketers, and developers for integrated projects

  • Edit and proofread content to ensure tone and accuracy

  • Maintain brand voice across platforms and audiences

Essential Skills & Qualifications:

  • 2–4 years of professional copywriting experience

  • Excellent English writing, editing, and storytelling skills

  • Familiarity with SEO and keyword optimization

  • Proficiency in tools like WordPress, Google Docs, Grammarly, and Trello

  • Creative mindset with a results-driven approach

  • Experience working in remote or international marketing teams

FAQs

How do you test copywriters before recommending them?

We conduct writing assessments, tone-matching tests, and portfolio reviews. Each candidate must demonstrate adaptability, clarity, and creativity before shortlisting.

Can Vietnamese copywriters write for Western audiences?

Yes. We source English-fluent professionals with international training or experience, ensuring they understand Western tone, idioms, and marketing expectations.

Will they follow our brand tone and messaging?

Absolutely. We prioritize brand alignment and provide training time to help your offshore writer master your voice, style guides, and audience preferences.

Do copywriters work across time zones?

Yes. We hire based on your preferred availability and ensure overlap for reviews, feedback, and collaboration as needed.

Can they write for SEO or performance marketing?

Yes. Many of our copywriters are trained in SEO, PPC ad copy, and conversion-focused writing. We tailor candidate skills to match your marketing objectives.

How long until we can start?

You’ll receive a shortlist within 5–7 business days. Once selected, onboarding typically begins within a week—with full support from THIENTU to ensure success.

Ready to Scale Your Content with Global Copywriting Talent?
THIENTU BPO helps you hire experienced, English-proficient Copywriters in Vietnam—ready to elevate your messaging and deliver results.
Contact us today to start building your offshore writing team.

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