Hire Media Buyers in Vietnam | Offshore Staffing by THIENTU BPO

Media Buying is a critical aspect of any marketing strategy. Media Buyers are responsible for purchasing advertising space and time on behalf of a brand, ensuring that campaigns reach the right audience at the right time. From traditional media (TV, radio, print) to digital platforms (Google Ads, Facebook Ads, programmatic advertising), media buyers are the experts who manage ad spend and optimize campaigns for maximum return on investment (ROI). However, hiring experienced media buyers locally can be costly, particularly for businesses scaling their marketing efforts.

Vietnam offers a cost-effective and skilled talent pool of Media Buyers capable of handling all aspects of media planning and buying. THIENTU BPO helps businesses build dedicated offshore Media Buying teams in Vietnam—fully integrated, efficient, and supported to drive successful advertising campaigns and enhance brand visibility.

What Is a Media Buyer?

A Media Buyer is a marketing professional responsible for purchasing advertising space across various platforms. They evaluate the most appropriate media channels, negotiate ad rates, and strategize where and when ads should be placed to reach the right audience. Media Buyers work closely with Marketing Managers, Creative Teams, and Data Analysts to ensure that campaigns run effectively within budget and deliver optimal performance. Their role includes managing budgets, tracking ad performance, and adjusting campaigns to improve results.

Why Hire Media Buyers in Vietnam?

Vietnam has become a leading destination for global outsourcing across a wide range of roles — from technical and creative to customer-facing and back-office functions. Here's why companies worldwide are choosing Vietnam:

• Skilled and Educated Workforce
  Vietnam offers a large pool of highly educated professionals with expertise in digital marketing, media buying, and advertising platforms.

• English Proficiency and Global Readiness
  Many professionals are fluent in English and familiar with Western business culture, ensuring smooth communication and collaboration.

• Cost-Effective Talent Solutions
  Vietnam offers highly skilled Media Buyers at a fraction of the cost compared to traditional outsourcing markets like India, the Philippines, and Western countries.

• Supportive Business Environment
  The Vietnamese government actively supports the IT, BPO, and digital services sectors, making it easier to build and scale offshore teams.

• Time Zone Flexibility
  With working hours that overlap with APAC, Europe, and North America, Vietnam enables real-time collaboration across global teams.

Media Buyer Roles You Can Hire

• Digital Media Buyers (Google Ads, Facebook Ads, LinkedIn Ads)

• Programmatic Media Buyers

• Traditional Media Buyers (TV, radio, print)

• Social Media Advertising Specialists

• Display Advertising Managers

• PPC (Pay-Per-Click) Campaign Managers

What Your Offshore Media Buyer Can Support

• Managing and optimizing paid media campaigns on platforms like Google Ads, Facebook, Instagram, and LinkedIn

• Developing media buying strategies for both digital and traditional channels

• Negotiating with publishers and vendors to secure the best advertising rates and placements

• Monitoring campaign performance and adjusting strategies to ensure maximum ROI

• Conducting A/B testing and utilizing data to optimize media buying decisions

• Creating and managing media buying budgets to ensure campaigns stay within financial limits

• Analyzing audience insights and market trends to make data-driven decisions

• Collaborating with creative and content teams to ensure the alignment of messaging with media buys

Hire Media Buyers with the Right Skills

• Expertise in digital advertising platforms like Google Ads, Facebook Ads, and LinkedIn Ads

• Experience with programmatic advertising and demand-side platforms (DSPs)

• Strong understanding of both traditional and digital media buying strategies

• Proficiency in advertising analytics and reporting tools (Google Analytics, Facebook Insights, etc.)

• Strong negotiation skills to secure the best rates and placements

• Analytical mindset with the ability to adjust campaigns based on performance data

• Budget management skills and the ability to maximize ad spend efficiency

• Familiarity with A/B testing, campaign optimization, and customer segmentation

Salary Comparison Table: Vietnam vs USA vs Singapore

Note: Salary ranges are estimates based on publicly available data and recruitment market reports as of June 2025. Sources include Glassdoor, and Robert Walters.

How THIENTU’s Proven Hiring Process Works

We make it easy to hire top remote talent through a structured, fast-tracked process that works across all roles and markets:

1. Define Your Needs
   Specify the role, skill set, industry focus, language or technical requirements, and timeline—so we can tailor the search from day one.

2. Review Qualified Candidates
   Receive a curated shortlist of pre-vetted candidates in just 5–7 business days, carefully selected to meet your defined criteria.

3. Interview & Select
   Evaluate candidates through interviews or test projects. We support you in making confident hiring decisions based on proven qualifications.

4. Launch with Support
   We handle onboarding, secure access, compliance, and performance tracking—ensuring a seamless start and ongoing success.

Why Hire Media Buyers in Vietnam with THIENTU BPO

• Award-Winning Excellence: Proud recipient of the Samsung Top Global Performance Award for Call Chat NPS in Customer Contact Center, reflecting our commitment to outstanding service quality and client satisfaction.

• Experienced Team: Extensive expertise in quickly establishing and integrating offshore teams tailored to client-specific needs.

• Quality and Security: Certified with ISO/IEC 27001:2022 (Information Security) and ISO 9001:2015 (Quality Management), ensuring reliable and secure staffing solutions.

• Comprehensive Support: Full administrative, HR, payroll, and IT infrastructure support, enabling you to focus solely on strategic management.

• Rapid Implementation: Proven ability to recruit and onboard dedicated teams in record time.

• Flexible and Scalable Solutions: Adaptable staffing models that can scale seamlessly with your business growth.

• Transparent SLAs: We commit to clear service-level agreements ensuring accountability and consistent delivery.

Sample Job Description – Offshore Media Buyer

Key Responsibilities:

• Plan and execute media buying strategies for digital platforms (Google Ads, Facebook Ads, LinkedIn)

• Monitor and optimize campaigns to ensure that ad spend is being used efficiently

• Collaborate with creative and content teams to ensure messaging aligns with media strategies

• Conduct audience research and create targeted campaigns based on customer insights

• Analyze campaign performance and provide regular reports to senior marketing teams

• Negotiate ad rates with publishers and ensure the best possible placements for campaigns

• Manage multiple media campaigns at once, ensuring deadlines and budgets are met

Essential Skills & Qualifications:

• 2+ years of experience in media buying, preferably in digital platforms like Google Ads, Facebook Ads, and LinkedIn

• Strong understanding of programmatic advertising and DSPs

• Proficiency with Google Analytics, Google Ads, Facebook Ads Manager, and other advertising platforms

• Excellent negotiation skills and a strong understanding of ad pricing models

• Ability to analyze data and adjust campaigns to improve performance

• Strong project management skills with the ability to handle multiple campaigns simultaneously

• Familiarity with A/B testing, campaign optimization, and customer segmentation

FAQs

How do you evaluate Media Buyer candidates?

We evaluate candidates based on their experience with various media platforms (digital and traditional), knowledge of ad optimization techniques, negotiation skills, and their ability to manage budgets effectively. We also assess their familiarity with analytics and reporting tools.

Can offshore Media Buyers handle large-scale campaigns?

Yes, our offshore Media Buyers are well-equipped to handle large-scale campaigns, whether digital or traditional, and can manage significant ad budgets while optimizing performance for the best results.

What tools do offshore Media Buyers use?

Our Media Buyers are proficient in a range of tools such as Google Ads, Facebook Ads Manager, Google Analytics, SEMrush, and various programmatic advertising platforms.

How quickly can I hire an offshore Media Buyer?

You can receive a shortlist of qualified candidates in 5–7 business days. Once selected, onboarding can begin immediately with full support from THIENTU BPO.

How do you ensure the quality of media campaigns from offshore teams?

THIENTU ensures regular performance reviews, feedback loops, and campaign monitoring to ensure that our offshore Media Buyers deliver campaigns that meet or exceed expectations.

Ready to Maximize Your Ad Spend and Drive Results?
THIENTU BPO helps you hire skilled, cost-effective Media Buyers in Vietnam—ready to optimize your ad campaigns and deliver measurable results. Contact us today to start building your offshore media buying team.